Oleksandr Moccogni
Services · For companies Available for new projects

Growth, engineered. With AI in the loop.

Five ways to work together, each with a fixed scope, a clear output and numbers you can check. Most projects start with a two-week audit.

Book a strategy call ↗ See the work →
Not sure where to start? What hurts most right now?
Start with · 01 Growth Audit↓ Before fixing anything, find out exactly where visibility is lost. Two weeks, fixed scope.
01 · Diagnose Start here

Growth Audit

A clear picture of where growth leaks today, and the five fixes worth doing first.

Pricefrom CHF 500
Duration2 weeks
You needAccess + 1 call
Book the audit ↗
Right for you if ✓You spend on marketing but can't say what works✓Traffic or leads dropped and nobody knows why✓You want a second opinion before a big investment
Not the right fit if ×You want someone to "just run ads" tomorrow×There is no site or data to look at yet
What you get
01 Tracking health checkGA4, Search Console, Ads and CRM: what is measured, what is broken, what is missing.
02 SEO and AI-search visibilityWhere you rank, where AI answers cite competitors instead of you.
03 Site and conversion reviewSpeed, Core Web Vitals, the pages that lose visitors.
04 A prioritised 90-day planFive actions ranked by impact per franc, presented on a 60-minute call.

If I find nothing actionable, you pay nothing.

How it runs
Day 1 to 3→ Access, data pull, kickoff call
Week 1→ Analysis across channels
Week 2✓ Plan delivered, walkthrough call
In practiceEolia Stay · where the bookings were leaking →
02 · Get cited New

GEO Sprint

Get your business named in ChatGPT, Perplexity and Google AI answers, not just in blue links.

Pricefrom CHF 3'900
Duration6 weeks
You needA live site
Plan a GEO sprint ↗
Right for you if ✓Customers ask AI tools before they search✓Competitors show up in AI answers and you don't✓You already rank but traffic is flattening
Not the right fit if ×The site has no content to build on×You need results in under a month
What you get
01 AI visibility baseline50 to 100 real prompts tracked across the main AI engines.
02 Entity and schema fixesStructured data and profiles so machines understand who you are.
03 Answer-ready contentRewrites of key pages in the format AI engines quote.
04 Citation reportBefore and after: prompts where you are now named.
How it runs
Week 1→ Prompt set and baseline
Week 2 to 4→ Fixes and content
Week 5 to 6✓ Re-measure and handover
03 · Build Most requested

Website that sells

A fast site built to be found, understood and booked. Not a brochure.

Pricefrom CHF 3'500
Duration6 to 10 weeks
You needPhotos + 3 calls
Start a website ↗
Right for you if ✓Your site looks dated or loads slowly✓Visitors arrive but don't call, book or buy✓You rebuild and want SEO kept, not lost
Not the right fit if ×You want a pure design showcase×Nobody will own content after launch
What you get
01 Structure from real searchesPages mapped to what customers actually type and ask.
02 Design and buildMobile first, green Core Web Vitals, easy to edit.
03 Tracking from day oneCalls, forms and bookings measured before launch.
04 Migration without traffic lossRedirects and checks so rankings move with you.
How it runs
Week 1 to 2→ Research and structure
Week 3 to 6→ Design, copy, build
Week 7+✓ Launch, measure, fix
In practiceSee all website projects →
04 · Scale Monthly

Performance & Ads

Google Ads and paid campaigns tied to real leads and revenue, reported in plain numbers.

DurationOngoing
You needAd budget
Talk about ads ↗
Right for you if ✓You pay for clicks but leads are thin✓Campaigns run on autopilot nobody checks✓You want to know cost per customer, not per click
Not the right fit if ×Monthly ad budget under CHF 1,000×Tracking is broken and you won't fix it first
What you get
01 Account rebuildStructure, keywords and negatives based on what converts.
02 Conversion trackingCalls, forms and offline sales sent back to the platform.
03 Weekly optimisationAI-assisted analysis, human-approved changes.
04 Monthly one-page reportSpend, leads, cost per lead, what changed and why.
How it runs
Month 1→ Audit, rebuild, tracking
Month 2→ Test and cut waste
Month 3+✓ Scale what works
05 · Teach On request

Keynotes & workshops

Talks and hands-on sessions on AI in marketing, for events and in-house teams.

Duration1h to 2 days
LanguagesEN · IT
Invite me to speak ↗
Right for you if ✓Your team uses AI but without a method✓You run an event on marketing, growth or AI✓You want practice, not inspiration slides
Not the right fit if ×You need a generic motivational speaker
What you get
01 Keynote30 to 45 minutes, real cases and numbers, Q&A.
02 Team workshopHalf or full day, built on your own data and tools.
03 Take-home playbookThe prompts, checklists and workflows from the session.
How it runs
Brief→ Audience, goal, format
Tailor→ Content on your context
Deliver✓ Session + playbook
In practiceSee speaking topics →

Fractional Head of Marketing

from CHF 2'500 / month

Senior marketing leadership without the full-time hire: strategy, team coaching and execution oversight. Minimum 3 months.

Let's talk ↗

Local Swiss business, artisan or SME? That's my agency: moccogniconsulting.com ↗

Every project, same three moves.

Whatever the service, the order never changes. That is what makes the results comparable.

01 First Diagnose Read the data before touching anything. Most problems are not where the client thinks they are. Output · A ranked list of problems
02 Then Build Fix the structure first, generate second. Every change has a hypothesis and a way to measure it. Output · Changes live, tracked
03 Every month Compound Measure, keep what works, cut what doesn't. A system that runs weekly beats one brilliant campaign. Output · A one-page report

AI drafts, a person decides. Nothing ships or spends without a human check.

Before you write

Straight answers.

The questions I get on almost every first call.

How much does it cost?

Three of the five services have fixed, published prices: the Growth Audit from CHF 500, the GEO Sprint from CHF 3'900 and the Website that sells from CHF 3'500. Performance & Ads and speaking are scoped and quoted after a free 30-minute call, since budgets and formats vary. Either way, you know the cost before anything starts.

Do you work alone or with a team?

I lead every project personally. For design, development or content at scale I bring in a small group of specialists I have worked with for years.

How do you use AI in client work?

For research, analysis and first drafts. Every output is checked by a person before it ships or spends a franc. You always know which parts were AI-assisted.

What if the results don't come?

You see the numbers as I see them, every month. If something doesn't work, the report says so, with what we changed. No lock-in beyond the agreed scope.

Which markets and languages?

English and Italian, clients across Switzerland, DACH and beyond. Most work runs remotely; workshops can be on site.

I run a very small business. Is this for me?

If the budget is tight, the Academy teaches the same method step by step for $4.99 a month.

Start with 30 minutes.

Three ways to start. I answer within 24 hours, usually faster.

01 Book a strategy call 30 minutes on your growth problem. Free, no deck. ↗
02 Invite me to speak Keynotes, panels and workshops on marketing and AI. ↗
03 Write to me For anything else: articles, partnerships, the Academy. ↗